The Employers-of-CHOICE Service is administered by The Training Foundation
The Employers-of-CHOICE (EOC) service recognises great employers, employers who people clearly value working for. It is NOT a competition; there should be no limit to the number of great employers, nor is it really possible to objectively rank one against another. To find out more, call the EOC Team on 00 44 (0) 2476 411288 or email info@employersofchoice.org.
The EOC service is provided by The Training Foundation based at the University of Warwick Science Park, England. The Foundation was awarded a Queen's Award for Innovation in 2005: we are focused on helping organisations improve their performance in three ways.
First, by professionalising their learning and development capabilities (the TAP Learning System) Second, by developing the people-skills of their managers (the MAP Leadership Programme). Some of the more than 160 contractual Partners of The Training Foundation for these Systems are shown in the side panel. Third, by providing services which support their engagement strategies, by means of the Employers-of-Choice service.
The No. 1 influence on engagement is the atmosphere in the workplace
Research is now clear; there is one factor above all others that determines an employee's engagement level, whether they genuinely feel that they work for an 'employer of choice' or not. This is the nature of their workplace environment.
Employers of choice ensure an engaging
workplace atmosphere for all employees
Regrettably, most employers seem unclear as to how their people really feel about this or how to improve their perceptions. Employee Opinion Surveys, despite an ever-increasing range of questions, generally pay inadequate attention to this key issue and may even obscure it.
The Employers-of-CHOICE service offers employers a solution; an online, highly-specific Workplace Survey to establish engagement levels conducted anonymously, and providing them with team, department and organisation reporting. This Survey, successful completion of which is required of employers seeking use of the EOC Insignia, is the MY PERSPECTIVES Survey.
The MY PERSPECTIVES Workplace Survey
The survey is specifically designed to establish how employees feel about their workplace environment and atmosphere. It is focused around Six Principles (the 6P's) derived from extensive research into the key drivers of employee engagement. All good employers will likely already be broadly aligned with these principles and hence will achieve a qualifying score.
To discuss the survey call the EOC Team on 00 44 (0) 2476 411288 or email info@employersofchoice.org.
How is the MY PERSPECTIVES survey relevant to employee engagement?
The survey is based on six core principles (the 6P's) developed from a two-year research project into the Key Drivers of employee engagement. Analysis of various international research projects (eg by the Gallup, Jackson and Towers Perrin organisations and the Institute of Employment Studies) revealed six common drivers. The research has been corroborated by the recent discoveries from genetics and neuroscience as to how our DNA endows us with what are now termed 'human givens'.
Since these six key drivers reflect innate human needs, they are timeless and universal. That means that, not only does the survey offer a laser-focus on current employee engagement levels, it can be regularly repeated to establish improvements without fear of obsolescence or irrelevance. What is more, the reported results indicate (at all levels down to specific teams) where attention is needed: it becomes an engagement diagnostic tool.
"What's involved?"
The first step is for you to review the six principles of CHOICE and agree that they reflect your own values and aspirations. Assuming you are still with us, you then book a half-day visit from an EOC Consultant to discuss whether this Service is appropriate for your organisation, and if so how things will proceed. There is a charge of £450 plus vat and travelling expenses for this.
Qualification to use the EOC Insignia requires the employer to commission a survey of all employees. A minimum of 70% of employees are required to complete the survey, and an overall score of 70% or higher must be achieved. The survey is conducted online, anonymously, by The Training Foundation. The cost is £6 per employee, plus vat. There is no additional application or renewal fee.
The Survey fee includes the processing of your Application and the use of the EOC Insignia for an initial two years. The survey must be repeated at least every two years as a condition of renewal.
The Training Foundation's
Partners include:
Rolls Royce BAE Systems
Oxford University Atkins
Barclays Bank Allianz
AXA Lombard
Aviva Linklaters
PSNI Computershare
Ministry of Justice Arup
Home Office Kwik Fit
Specsavers Yell
BT Admiral Insurance
Santander NFU Mutual
Chester University Toyota
Guys & St Thomas NHS 3M
Capita Volvo
Wolseley Vodafone
Hemsley Fraser Belfast CC
Bupa Carphone Warehouse
Knight Frank NLIAH
NATS Moorfields Eye Hospital
(full list of Partners available at www.trainingfoundation.com)
The EOC Insignia has wide appeal...


Ron Mackrell, an EOC Director, presents the EOC Insignia to Jan Togher, Associate HR Director for Suffolk Mental Health Partnership NHS Trust.

Ron Mackrell presents the EOC Insignia to Fiona Deal, Executive HR Director for
Moat Housing Association
and colleague Rhona Mason.

Chris Haynes, Managing Director of
Aviation Training International
signs the application, seen here with Nick Mitchell, EOC Chief Executive
